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Social Media Strategy for Small Businesses


Social Media Strategy for Small Businesses
Social Media Strategy for Small Businesses

Learn about social media platforms and their use in small businesses.


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Descrição do Curso

The free online course Social Media Strategy for Small Businesses introduces you to the key techniques for integrating social media platforms into your e-commerce website to drive customer awareness of your brand and increase sales.

The course begins by describing the need for a dynamic web presence. You will learn about the different elements of a dynamic website and the different steps of research and planning for a dynamic website. You will be introduced to the different areas to consider when creating a website and learn how to identify key interactive elements that can be added to a website.

Next you will learn about the key concepts relevant to social media and the considerations that need to be made for engaging with social media. You will learn about the different types of social media and their benefits and the different ways for preparing and sharing social media content. You will learn how to meaningfully measure social media engagement using platforms such as Twitter, Facebook, blogs, LinkedIn, YouTube and their useful features.

The free course will be of great interest to professionals working in the areas of marketing, social media and branding. It will also be of interest to learners who would like to learn more about how effective social media can drive e-commerce.

CERTIFICAÇÃO

To qualify for your official ALISON Diploma, Certificate or PDF you must study and complete all modules and score 80% or more in each of the course assessments. A link to purchase your Diploma certificate will then appear under the My Certificates heading of your My Account page.

RESULTADOS DA APRENDIZAGEM

Having completed this course you will be able to:
- Discuss the need for a dynamic web presence.
- Describe different elements of a dynamic website.
- Discuss the different steps of research and planning for a dynamic website.
- Discuss the different areas to consider when creating a website.
- Identify key interactive elements that can be added to a website.
- Discuss different issues that must be addressed when creating a website for your business.
- Discuss the key concepts relevant to social media.
- Discuss the different considerations that need to be made for engaging with social media.
- Describe different types of social media and their benefits.
- Discuss different ways for preparing and sharing social media content.
- Describe how to meaningfully measure social media engagement.
- Describe Twitter, Facebook, blogs, LinkedIn, YouTube and their useful features.

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Classificação do curso (pelos alunos): 3 estrelas com base em 6 votos
Título do curso: Social Media Strategy for Small Businesses
Curso #: 933
Editor do Curso: Advance Learning Academy
Categoria do Curso: 9
Origem do conteúdo:
Descrição do Curso: The free online course Social Media Strategy for Small Businesses introduces you to the key techniques for integrating social media platforms into your e-commerce website to drive customer awareness of your brand and increase sales.

The course begins by describing the need for a dynamic web presence. You will learn about the different elements of a dynamic website and the different steps of research and planning for a dynamic website. You will be introduced to the different areas to consider when creating a website and learn how to identify key interactive elements that can be added to a website.

Next you will learn about the key concepts relevant to social media and the considerations that need to be made for engaging with social media. You will learn about the different types of social media and their benefits and the different ways for preparing and sharing social media content. You will learn how to meaningfully measure social media engagement using platforms such as Twitter, Facebook, blogs, LinkedIn, YouTube and their useful features.

The free course will be of great interest to professionals working in the areas of marketing, social media and branding. It will also be of interest to learners who would like to learn more about how effective social media can drive e-commerce.
Licença: Not for download or distribution.
Data de lançamento: 12th Sept 2016
Conteúdo  
Duração do Curso (em média): 2-3 Hours
Video/Audio: None
Somente Áudio: None
Animação: None
Avaliações: Yes
Nível de Educação
Idade Adequada: 18+ Years
Conhecimentos mínimos: Third Level
Validação: Level 6
ALISON Testing: Yes
Disponibilidade de Certificação
Download de PDF : Yes
Diploma: Yes
Certificado emoldurado: Yes

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Free, Online Social Media Strategy for Small Businesses Course.